Over the summer, Play.Work Labs partnered with ROOMs and digital artist Liu Di to pioneer China’s first use of 4D scanning (volumetric video) in a music video and commercial. Under the direction of our CGI team lead, we captured Re-TROS’s virtual performances via multi-camera volumetric rigs, then transformed those authentic, three-dimensional musician scans into a bespoke virtual stage. By marrying real-time 4D captures with spatial architecture, we redefined what a performance environment can be—breaking new ground in immersive storytelling and setting a benchmark for future branded entertainment.
Gallery
Over the summer, Play.Work Labs partnered with ROOMs and digital artist Liu Di to pioneer China’s first use of 4D scanning (volumetric video) in a music video and commercial. Under the direction of our CGI team lead, we captured Re-TROS’s virtual performances via multi-camera volumetric rigs, then transformed those authentic, three-dimensional musician scans into a bespoke virtual stage. By marrying real-time 4D captures with spatial architecture, we redefined what a performance environment can be—breaking new ground in immersive storytelling and setting a benchmark for future branded entertainment.
BEHIND THE SCENES
Over the summer, Play.Work Labs partnered with ROOMs and digital artist Liu Di to pioneer China’s first use of 4D scanning (volumetric video) in a music video and commercial. Under the direction of our CGI team lead, we captured Re-TROS’s virtual performances via multi-camera volumetric rigs, then transformed those authentic, three-dimensional musician scans into a bespoke virtual stage. By marrying real-time 4D captures with spatial architecture, we redefined what a performance environment can be—breaking new ground in immersive storytelling and setting a benchmark for future branded entertainment.